Latest Commentary

How the marriage of mobile gaming engines and monetization could play out

If making mobile games and making money were really like chocolate and peanut butter, life for app developers would be one big bowl of M&Ms. The reality is, acquisitions like the one earlier this month of Corona by FusePowered just wouldn't happen.

What Apple should look for in its Apple Watch evangelist

Call me crazy, but I thought Apple already had an evangelist for its forthcoming Apple Watch, and his name is Jony Ive. Nonetheless, the company is looking to hire someone to take Ive's show on the road.

Why Google's acquisition of Firebase could be bigger than developers realize

Instead of the usual "iOS vs. Android" research reports, wouldn't it be a bit more interesting--and accurate--if analyst firms described the race for app developer loyalty as one between a proprietary and open approach? If nothing else, it would help explain why Google recently bought Firebase.

What if the mobile game blockbusters never leave the app store charts?

I am trying to remember the last hit song that I wanted desperately to stop playing on the radio, but in an age of streaming music the only thing that comes back to me are the really old ones. When I was a teenager, for example, there was "The Sign," from Ace of Base, which enjoyed at least 14 weeks in the No. 1 spot on my local station. Even the DJs seemed sick of it, but in the grand scheme of things it's nothing like the enduring success that certain mobile games enjoy.

The Unity sell-off rumors explained

The comments from "ZenGarden" are not particularly well-worded, but they show just how easy it is for rumors--in this case, a potential sale of the mobile gaming tool provider Unity--can turn into crazy speculation.

What app developers should do with Facebook's 'like button'

It might have been more surprising if, instead of offering app developers access to its "like" button, Facebook had provided an API for the "poke" button. A poke could mean a sort of "hello," or it could be a sort of teasing provocation. This may be exactly the spirit with which developers should think about deploying the actual "like" button into their apps and mobile games.

Ello's success may be the playbook app developers should follow

Like thousands of others over the past two weeks, I submitted my e-mail address to request an invite. I'm still waiting. I periodically wonder when, and if, I will be accepted. When, and if, I finally do, I know I'll probably immediately log in and spend considerable time exploring everything about it.

Google's address policy is just the beginning for app developers

There are still some small businesses--admittedly, very, very small businesses--that still don't have a website. Unless it's a convenience store or something so mom-and-pop that you get to know the owners really well, it's hard not to think of such firms as fly-by-night. The same thing applies to app developers with no visible means of contact, which explains why Google is cracking down with an unpopular new policy.

Think 100 years ahead to design the best mobile apps now

Of all the new books coming out this fall, it's probably a little weird to be obsessed with the one I'll never get to read, but I just can't stop thinking about Margaret Atwood's next work. The way in which it's being released could even provide inspirational for app developers.

Facebook offers example of what good user experience design looks like

It can feel awfully lonely when you post something on Facebook--a funny status update, a beautiful vacation photo--and get nothing back in the way of comments or "likes." Even Facebook itself occasionally experiences something like this, such as a recent feature that should have made developers very happy.