EA signs deal with Verizon, Sprint
Electronic Arts has agreed to launch its first round of mobile titles via Verizon Wireless and Sprint. EA says the deals will probably be worth $25 million. The titles include mobile games for popular EA franchises like Madden and NBA Live. There will also be a special version of Need for Speed for Verizon V-CAST subscribers. EA currently has a relationship with mobile development house I-Play, and the gaming giant is rumored to be looking at an acquisition in the mobile space, namely JAMDAT and Superscape. Article
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