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A growing number of voices are suggesting the death of SMS, impeding or otherwise, is greatly exaggerated. In fact, firms like Tyntec are encouraging developers to capitalize on the potential of SMS as a way to acquire and retain customers.
In this whitepaper published by Heavy Reading and sponsored by IBM, discover how communications service providers (CSPs) can correlate customer loyalty indicators like Net Promoter Scores (NPS) with network and service quality metrics to help drive better business and operational performance. Download this whitepaper today.