"Quit wasting your time on mobile games and start making enterprise apps if you really want to make some money," the experts say. And it's easy to say, but for developers that have never worked with big businesses before, getting your foot in the door might be a considerable challenge.
Forty-three percent of companies say mobile-friendly website or mobile version of business software is their top application development priority this year, according to The State of Application Development Report from OutSystems.
For developers, "gamification"--where game-like elements are introduced to what are traditionally non-gaming activities--may become a lucrative sideline. Some already specialize in this area, though it may mean learning some new skills and getting a handle on a very different breed of customer.
Nearly 50 percent of enterprise app developers say their organizations fail to lock down user interface within an agreed upon timeframe, adding huge challenges to getting them done, according to a recent report from Kony.
Seventy-five percent of people in the U.S. and Canada who use apps at work are happy in their jobs, according to a report from Softchoice. The managed services firm, which sells apps via the software-as-a-service (SaaS) model, gathered responses from 1,000 professionals for its research.
Indie developers who work on mobile games and other consumer apps might sometimes wish they had the resources to act more like large companies, but those on the enterprise app side are beginning to adopt an approach to programming that looks a little more like the smaller, iterative approach of a one-person shop.
Developers, who are often struggling to make significant revenue based on apps they make while moonlighting, are considering enterprise apps as a monetization strategy beyond in-app purchases, in-app advertising or putting a price on their consumer apps.
Enterprise and consumer apps vary in many respects, but developers from both the enterprise and consumer side of the business could greatly benefit from some of the best practices of the other group.
Busy mobile developers are probably used to stretching themselves a little thin, which could make them great candidates to join "the elastic workforce." But what does that mean and why should developers care?
Mobile developers are turning their attentions to the enterprise, and they're bringing iOS along with it.