Revenue generated through ad-based music streaming is set to exceed $1 billion (€902 million) in 2017, despite declining numbers of players offering 'freemium' services.
The global smartphone market keeps on growing, it's just not growing as fast as it once did, according to industry research firms. In fact, thanks in large part to weaker sales growth in the U.S., Europe and China, the market is growing at its slowest rate in years.
Smartphone shipments continued to rise during the second quarter of 2015, but the rate of growth slowed compared to previous years according to separate announcements from analysts at Strategy Analytics and Juniper Research.
Wi-Fi offloading of cellular data is going to continue to accelerate, especially in North America and Western Europe, according to a new report from Juniper Research. The report indicates Wi-Fi networks will carry 60 percent of global smartphone and tablet data traffic by 2019, compared to just over 50 percent estimated in 2014.
Mobile data traffic, generated by smartphones, feature phones and tablets, will approach almost 197,000 Petabytes by 2019, equivalent to over 10 billion Blu-ray movies, according to Juniper Research.
U.S. consumers on average chewed through around 2.5 GB of cellular data per month in the first quarter, according to industry analyst Chetan Sharma, up from an average of 2 GB per month at the end of 2014.
Mobile and online games are expected to account for the largest share of digital content sales by 2019.
Augmented Reality (AR) technology used in the enterprise will drive annual app revenues of $2.4 billion (€2.2 billion) in 2019.
How fast are SVOD services like Amazon Prime Instant Video and Netflix growing? Fast. Real fast.
Advertising spend on smart watches will reach $68.6 million (€64 million) by 2019, up from an estimated $1.5 million this year.