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Facebook's decision to "go native" for its iOS and Android apps may have made international headlines, but it doesn't seem to have had much influence on the attitudes of other developers around the use of HTML5, according to a recent survey.
Competitive pressures are mounting for service providers, making digital transformation an urgent imperative. This paper analyzes the state of the industry and offers a path for providers to transform in order to meet the ever-increasing needs of today's subscriber. See Nominum.com/DSP.