Tag:

merchandising

Latest Headlines

Latest Headlines

If 'Angry Birds' can become a T-shirt, so could your app

Rovio's Angry Birds are everywhere, in almost every form factor you could imagine, and there is no doubt in my mind that somewhere along the line someone is buying a piece of Angry Birds merchandise without having a clue that it has anything to do with a mobile app. That's when you know you've got a brand with legs.