Mobile Gaming

Latest Headlines

Latest Headlines

Survey: Pokémon Go becomes 'biggest mobile game in US history'

Pokémon Go has officially surpassed Candy Crush Saga as "the biggest mobile game in U.S. history," according to a new survey from mobile data research firm SurveyMonkey Intelligence. 

Development studio takes Pokémon Go's AR to the next level

Pokémon Go already illustrates the potential of augmented realitfor mobile developers, but it may also show developers how to bring that AR experience to the next level.   

Lessons from the Pokestop: What developers can learn from Pokemon Go's success

The Pokémon Go revolution is underway, and the mobile gaming phenomenon continues to generate interest from casual and hardcore gamers alike. 

Windows Holographic and Google Daydream may be the future of app development

Both Microsoft and Google are making noise in the augmented reality/virtual reality market, and their recent moves may transform how mobile developers approach this sector.

Party like a pop star: Glu Mobile launches Britney Spears mobile title

Glu Mobile is making it easier than ever for Britney Spears fans to make their pop star dreams come true, thanks to its new free-to-play mobile game. 

Mobile game devs see higher revenue from in-game ads, says Unity Technologies

Rewarded video advertisements could pave the way for mobile game developers to increase their revenues, according to a new study from video game engine developer Unity Technologies.

Mobile gaming grabs 40 percent of consumers' game spending, topping all other platforms

Mobile gaming surpassed both home game consoles and combined PC and Mac gaming with the highest consumer spend among gaming platforms in 2014, and in 2015, the segment widened that lead another 5 percent, according to a study from app analytics provider App Annie and market research firm International Data Corp.

Half of all mobile game revenue comes from 2 percent of players, study shows

Only 1.9 percent of mobile gamers made a purchase in February, according to a new study from mobile marketing automation platform provider Swrve, up just 0.4 percent from two years ago.

Epic Games CEO says Microsoft 'subverting the rights of developers'

Microsoft is "moving against the entire PC industry," according to Epic Games CEO Tim Sweeney. And as such, Sweeney says Microsoft is undermining the rights of app developers and publishers to maintain direct relationships with customers.

Connecting with users makes app marketing as much art as science, AppsFlyer, Localytics stats show

When are mobile device users downloading apps most frequently? And what draws these users to certain apps over others? A new study from mobile app tracking platform provider AppsFlyer provided insights into these questions