As quickly as the mobile app industry is changing, Carolyn Billings believes it's important to occasionally step back and look at the bigger picture. The associate vice president of AT&T's developer program recently spoke with FierceDeveloper about how AT&T is addressing the needs of developers and what the future holds.
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Some application programming interfaces take a while to catch developers' interest, but an API announcement from on-demand driving service Uber had plenty of app and mobile game makers ready to put the pedal to the metal.
According to Facebook, all app developers using its platform should be able to honestly quote a version of Sally Field's famous Oscar acceptance speech: "They 'like' me! They really, really 'like' me!"
It's not the kind of thing you can easily plot on a graph, depict in a chart or even list as a series of percentage points, but there has to be some way for developers to analyze what's happening in the mobile app analytics space. It may have started last year when Facebook acquired Onavo Insights, but over the past few months the pace of consolidation among those who collect and interpret data on all kinds of mobile apps has accelerated considerably.
Releasing and submitting what they create to app stores takes up the least amount of time for developers, according to a recent survey released by Evans Data Corp. The company fielded responses from more than 400 developers in multiple languages as part of its research.
Until recently, the best most app developers could do when someone writes a bad review was take a deep breath and count to 10. If their app or mobile game was created for Windows Phone, however, Microsoft is now offering them other ways to respond.
Everything Jared Sinclair did with his mobile app was on the money. It just didn't make him enough money. The creator of Unread, an RSS reader app that allows consumers to discover and follow their favorite writers, attracted considerable attention recently with a blog post that goes into great detail about the financial results of his efforts around development, marketing and paid downloads.
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Neustar is considering selling itself amid interest from private equity firms, according to a Reuters report, as the company ponders its future while it battles Ericsson's Telcordia unit to retain a key government contact for number portability.
What if HBO made non-current seasons of its hit shows available for streaming, no pay-TV subscription needed, for $11 a month? Barclays analyst Kannan Venkateshwa crunched the numbers on an imagined OTT offering by the premium channel.