For a lot of app developers, the word "explicit" may not come up a lot unless you're referring to some of the more violent content you see in certain mobile games. Apple, however, wants to make it a much bigger part of their vocabulary.
iOS may be the more expensive platform for mobile advertising, but the results could be worth it, based on a recent study from Kenshoo. The firm used aggregated data comprising more than $19 million in advertiser spend and more than 10 million app installs, targeted across more than 100 countries worldwide.
Amazon may be putting a new twist on the idea of "freemium" apps, but developers on Twitter sound like they're not so sure about the concept.
If you have worked in an office for any length of time, you've probably gotten an e-mail message that goes something like this: "Hello! I hope you are having a great day! We are a professionally (sic) mobile app development company with seven years experience designing and developing mobile apps for business."
Even though it is now officially owned by Facebook, the recent actions of WhatsApp toward developers might best be described as "pulling a Twitter."
Why is Google courting iOS developers? Todd Kerpelman, a developer advocate for the Android platform and host of the YouTube video series Route 85, recently connected with FierceDeveloper to explain the situation. Turns out, they've got more than a few tricks up their sleeves.
The rise of so-called "phablet devices" that sit somewhere between the form factor of a smartphone and a tablet are propelling the overall mobile and app industry to 78 percent year-over-year usage growth as measured by number of sessions, according to Flurry.
Where were you during the great Apple App Store outage of 2015? That may be going a bit too far, but a recent IT malfunction that left untold numbers of consumers unable to download or purchase apps or iTunes files was treated by many media outlets and analysts as something of historic significance.
There's a world of difference between the names "Google Wallet" and "Android Pay," and it all comes down to what some of those worlds mean in the physical rather than the digital world.
It takes a certain kind of guts, given the market dominance of Apple and Google, to not only create a new mobile device and platform but an entirely new app store, but the makers of the Blackphone think they have found an important, overlooked niche: consumers who put a premium on the privacy of their personal data.
Android users sporting newer and more expensive devices are 40 percent more engaged with mobile apps than their iOS counterparts walking around with the iPhone 6, according to Localytics. The firm delved into Android fragmentation by looking at major OS versions installed across millions of devices since 2012.
"One app to rule them all" may never be the official motto, but that was the essential message from Microsoft recently around its "universal app" strategy.
Artificial intelligence (AI) may have seemed out of reach to many app developers in the past, but a growing number of APIs and third-party platforms are creating opportunities to change that, both within the consumer and the enterprise space.
When Apple last updated iOS, I saw a lot of comments on Twitter that went along the lines of, "Is it safe to install?" and "So. Many. Bugs." This could explain why, according to 9to5Mac and others, Apple is considering its first public beta for the operating system with version 8.3.
App developers are always hoping to boost engagement, but to do so they'll have to become one of a handful of apps that make up most of the world's mobile traffic, according to recent research from Ericsson.
Android has often been described as the mobile platform with amazing reach, but less propensity for monetization than iOS, and a move by Google to bring paid search ads to its Play Store may be a strategy to change that.
With one small step, Apple has effectively segmented the "good" mobile games from the "evil" mobile games. The recent introduction of the "Pay Once and Play" category on the App Store was clearly designed with consumers in mind. Consumers, that is, who are increasingly feeling uncomfortable with the limitations of playing a game in exchange for being bombarded with in-app purchase (IAP) requests.
Vision Mobile recently released its State of the Developer Nation Q1 2015, part of its ongoing "Developer Economics" series that delves into some of the finer points of creating apps, the platform wars, monetization and other issues. To get a better sense of some of the findings, FierceDeveloper spoke with Mark Wilcox, senior business analyst at Vision Mobile.
The best shot for developers to market their mobile apps ends just after most people's dinnertimes, or 8 p.m., based on research from Localytics. The firm's recent research study examined U.S. app usage over the last month using its proprietary tool to look at session length and history.
Samsung's decision to acquire mobile payments provider LoopPay was widely interpreted as a way to counter Apple's aggressive moves with Apple Pay. Developers on Twitter, however, suggested they weren't buying it.