News

Devs comment on Google's plans to offer app install ads

Twitter does it. Facebook seems to be increasingly successful because of it. So why shouldn't Google also plan to offer app install ads?

The secret to successful mobile app crowdfunding campaigns

It may be getting near impossible to convince consumers to pay even 99 cents for a download, but that doesn't mean developers aren't able to get hundreds or even thousands of dollars in donations long before their app is ever released. From projects as diverse as The Human Project and Backtrack, developers are using crowdfunding to create and validate their offerings.

What the Virus Shield fiasco says about Android security

Virus Shield may go down as one of the strangest failures to launch--or at least launch properly--in mobile app history, but that doesn't mean the scores of consumers who downloaded it were making a big mistake.

App Annie: iOS apps get 85% more revenue than Android

iOS apps earn 85 percent more revenue than Android, based on data from the latest App Annie Market Index. The company culled information across both Apple's App Store and Google Play using its proprietary App Annie Intelligence system. 

Amazon smartphone pictures give developers an eyeful

First came the Kindle. Then the Kindle Fire tablet. Now, Amazon is raising eyebrows again with a smartphone that looks radically different than what many might have expected.

Why developers should carefully watch what Twitter does with Cover

Maybe it's because I work in publishing, but I get e-mails from search engine optimization firms all the time, and the subject line is almost always the same. "1st page of Google guaranteed!," they promise, meaning that if you use their services, your firm's website is more likely to be found by potential customers online. Good SEO is hugely powerful, and in the mobile world, the best equivalent may be what just happened between Twitter and Cover.

The app spam fallout: How developers will need to rethink SMS

Encouraging the take-up of social networking, messaging and gaming apps is one thing, but some app providers are involved in "growth hacking"--achieved through mass SMS app promotion invitations sent on behalf of users who install the apps. Mobile security firm AdaptiveMobile recently took a closer look at this trend and how different strategies are playing out.

Crittercism: Few apps can offer 99% uptime

Nearly half of all mobile apps can't reach the gold standard of 99 percent uptime, according to Crittercism. The company recently released its Mobile Experience Benchmark Report, which looked at a staggering 3 billion events a day over the course of one month.

Facebook ends in-app chat, and developers have lots to say

Developers, like many consumers, would like to have a little chat with Facebook regarding a recent decision about its Messenger app.

Don't worry, the best app developers won't live with their moms forever

In the countercultural 1960s, the catchphrase among Flower Children used to be "turn on, tune in, drop out." Today, it might better be described as "turn on, tune in, make apps." A recent post on the Harvard Business Review blog explored the dark side of self-taught entrepreneurialism. What happens, for example, when young people pin their hopes on becoming an overnight app store hit and let their homework slide?

Universal app approach has Microsoft Windows devs intrigued

Even Microsoft might be surprised to learn that developers on Twitter were almost universally positive about its "universal app" plans.

No coding required: The rise of tools for non-developers

While many traditional developers continue to come from a technical background with knowledge of JavaScript or C++, the massive market opportunity around mobility has led to a growing number of online platforms and services that promise a "no coding required" approach to making apps.

Distimo: Games rule, but finance app category heats up

Games may continue to reign supreme as an app category, but the finance category generated almost 71 percent more revenue on Google Play and 42 percent more revenue on the Apple App Store in February compared with January 2014, according to Distimo. 

What a Microsoft takeover of Xamarin would mean

There aren't a lot of ways Microsoft will be able to follow up its recent announcement of Office for the iPad, but confirmation that it will acquire Xamarin would come pretty close. If the rumors are true, though, it would suggest that Microsoft is aggressively moving in a mobile-first direction that leaves much of its legacy baggage behind. 

Advice on the economics of app testing: Skip it and costs add up

Flossing your teeth. Doing your taxes. Testing your app. They may all be chores developers hate, but it's becoming clearer than ever that the last one could really cost them. 

Report: App store and mobile ad revenue will soon overtake PC online display

Mobile app stores like iOS and Google Play, along with mobile in-app ads, are significantly outpacing ads on PC or mobile browsers, according to a joint research paper from IDC and App Annie. 

Facebook-Oculus deal sparks anger among mobile developers

They aren't looking for any financial windfalls, but developers were nearly as angry as Kickstarter supporters over Facebook's decision to acquire virtual reality (VR) firm Oculus and what it may mean for mobile VR gaming. 

Finding inspiration from Kwazy Cupcakes, the most addictive mobile game that never existed

Whether or not you're a fan of "Brooklyn Nine-Nine," the show gets kudos for introducing Kwazy Cupcakes to the world. The episode that featured the fictional and addictive mobile game offered a few nuggets of inspiration worth discussing.

Tapjoy and AppEngage show how ad networks are changing the game for devs

All developers would probably like to attract more "whales"--consumers who tend to spend a lot of money inside a mobile game--or turn existing users into a whale, but the ad networks are trying to show them that there are plenty of other fish in the sea. 

Distimo: In-app purchases accounted for 79% of iOS revenue in January

The paid download model still has some life in it, but freemium apps with in-app purchases are now dominating the market and accounted for 79 percent of iOS app revenue this past January, according to Distimo.