Pocket Gems - 8 rising stars in mobile app development
Name: Pocket Gems
Platform: Android, iOS
Noted for: Tap Zoo
Zynga may be leading the pack of the social-gaming market now, but it recently reported a 43 percent drop in quarterly net income. Its competitors are closing in with social games of their own. And while Zynga does have a large lead on its competitors, Pocket Gems' line of games may give Zynga a run for its money. Pocket Gems also has a farm-based game, Tap Farm, which became profitable after its first week, but its overall strategy differs from its competitors, with Pocket Gems only focusing on the mobile market, rather than expanding into Facebook and other platforms. The company has six games and over 40 million downloads to date.
What's next: Pocket Gems' focus is mobile and in maintaining its high rate of user retention. The company plans to keep growing its game library while keeping its older games fresh for users.